About Africa Trail Trophy

A CONTINENTAL
MOVEMENT

More than an event. More than an adventure. Africa Trail Trophy is the road that connects the continent.

Africa deserves its own
premium adventure ecosystem

Africa Trail Trophy was born from a simple but powerful conviction: the African continent, with its extraordinary diversity of landscapes, cultures and peoples, deserves a world-class motorcycle adventure platform built by Africans, for the world.

We are not a race. We are not a competition. We are a structured, professional and deeply human adventure movement — connecting riders from every corner of the continent and the world to the soul of Africa through two wheels, open roads and shared fire.

THE
PLATFORM

Pan-African Adventure Platform

A structured, multi-country motorcycle adventure experience operating across the African continent, building a permanent ecosystem of adventure tourism routes, partnerships and rider communities.

Tourism Promotion Engine

Each edition opens new tourist corridors, generates local economic activity, and positions its host country as a world-class adventure destination on the global map.

Rider Brotherhood Network

ATT unites motorcycle clubs, individual riders and adventure communities across 6+ African nations into one connected, professional network.

Responsible Adventure Initiative

Environmental respect, cultural sensitivity, community impact and rider safety are not afterthoughts — they are foundational commitments of every ATT edition.

THE
MISSION

To build the premier pan-African motorcycle adventure movement — promoting African unity, sustainable tourism, rider culture and continental connectivity through structured, premium and responsible off-road and on-road exploration.

🗺️
Open New Routes

Create permanent adventure corridors across Africa

🤝
Unite Riders

Build cross-border rider brotherhood and community

📈
Drive Tourism

Position host nations as adventure destinations

🌱
Ride Responsibly

Lead adventure with environmental and cultural respect

HOW IT
BEGAN

2022 — The Vision
An Idea Born on African Trails

A group of passionate African motorcyclists, sharing a vision: Africa deserves its own world-class adventure motorcycle platform. Not a copy of European events. Something authentically African, professional, and deeply meaningful.

26 Nov 2025 — The Founding
Teranga Trail Trophy, Kédougou

The first edition launches in Senegal. Riders from across the country and region gather in the red laterite hills of Kédougou. The Teranga Trail Trophy proves the concept: this is bigger than a local event — it is the beginning of a movement.

2024 — The Framework
Africa Trail Trophy Is Born

The continental framework is established. Africa Trail Trophy is formalized as the overarching pan-African platform. Country chapters, the rider charter, safety protocols and partnership structures are built from the ground up.

2026 — The Expansion
Guinea, Guinea

The movement crosses its first international border. Guinea — its highlands, forests and extraordinary hospitality — becomes the canvas for ATT's second chapter. The continent is beginning to ride together.

2027 and Beyond — The Continent
Côte d'Ivoire · Mali · Burkina Faso · Ghana

The roadmap is clear. Edition by edition, country by country, ATT will ride the full length and breadth of the African continent — connecting riders, communities and cultures in one unbroken adventure movement.

BUILT TO
INTERNATIONAL
STANDARDS

Every ATT edition is executed to the same high standards that define the world's great adventure events. From route planning and safety protocols to media production and partner relationships — we operate at an international level.

🏥
Medical Support

Qualified medical team present throughout every stage. First aid, field emergency protocols and evacuation procedures in place.

🔧
Mechanical Assistance

Expert mechanics and support vehicles accompany every edition. No rider is left stranded on the trail.

📡
GPS Navigation

Pre-loaded route files, track marshals and waypoint briefings ensure every rider navigates with confidence.

🍽️
Premium Catering

Full board at bivouac camps. Local cuisine, international standards, fuelling riders for every stage.

📸
Media Production

Drone, photo and video teams capture every edition. World-class aftermovies, editorial content and press-ready media.

🛂
Logistics & Permits

Cross-border documentation, government liaison, road permits and local authority coordination fully managed.

READY TO
RIDE
AFRICA?

Join the movement. Register your interest for the next edition, or explore partnership opportunities to be part of something historic.